Onboarding Archives - Pointzi - Guides, Onboarding & Growth for Web & Mobile Apps

Calm App: What’s New Announcement

Some time ago, I posted a review of a few meditation App’s onboarding experience. One of those was “Calm” which I believe (along with headspace, now a unicorn startup).  I recently found an updated writeup from Really Good UX. Its a nice post that covers the psychological elements of onboarding and making sure when they →

Manage “empty states” with tips

Empty states are the unfortunate onboarding journey that your users often experience. This is the place where a user doesn’t experience value until the user has the “aha” moment. e.g for Trello or Monday, this is clicking “finish” on one of their action items. How do we solve this?  I attended a great session with →

Onboarding: the tip of the engagement iceberg

We all love to talk about “sprints”. Mature Product teams know that user engagement is a marathon. Startups and under-resourced Product teams think in sprints. They often only consider the “immediate” that neglects the true lifecycle of their (soon to be successful) App. “We just need a home page guide” “We only want a Carousel →

Announcing the New Pointzi Web Creator

In the upcoming weeks we are releasing an update to our Chrome Extension for web apps. This is a great addition and actually shoots past the current mobile guide creation interface which will adopt some of the elements here. Specifically: New design for a user friendly experience & navigation New targeting tool for tip placement →

The best gamified onboarding in a fintech product

The onboarding for fintech product Navexa is gamified and sublime. In this interview I discuss with the founder the decisions that led to making a first-time experience that has helped radically increase activation and reduce trialler abandonment.   Navarre Trousselot is the founder of portfolio tracking product Navexa and he takes us through the main →