Time and timing are tricky aspects to perfect in software development. Especially when it comes to cross-platform planning. During web and mobile development, focusing on time perception is essential. Here’s why.
Mobile users are notorious for being more impatient. It only takes seconds to switch between the apps on a phone. Due to this fact, users have a different set of expectations on the time spent on one task. So, don’t waste their time!
For instance, during onboarding, don’t try to show them how many things your product can do. Focus on keeping them engaged and helping them reach their goals with your app. Mobile users have a limited attention span, so make the most of it.
In contrast with this, web users are much more patient. The reason behind it is very straightforward. When a user sits down in front of a computer or laptop, they are more clear-headed and focused on the task ahead of them. For them, time moves more slowly. But, as mobile apps are more often used on the go, their users’ time perception is different.
Time holds relevance in web and mobile development. As a product manager or developer, you should always pay attention to this detail. Focus on how your app is perceived depending on which platform it’s used on. Patience is a virtue – but it’s not your job to prove that to your customers.