The Progressive Onboarding Blog

Feb 19

Reminding users of a screen’s purpose

You know that whilst carousels are cute, that most users just swipe through them ignoring the message. So its interesting to see how Twitch provide an inApp popup to remind the user in a more contextual way. If you are NOT a gamer and if you don’t know Twitch, then you are really missing out

Jan 23

When your analytics doesn’t track click events

If you’ve been tasked with user activation, user retention or getting new users to complete a core action in your App, one of the frustrating things is discovering you: don’t have an event recorded because you analytics needs you to explicitly add some code to track it 🙁 can’t connect that event with a specific

Jan 19

iPad, Tablets coming or going in workplace Apps?

iPad and Tablet apps are going strong in Retail POS, Retail Shop Assistants, Field Service Applications, Healthcare and design niches. There are many great examples doing well, just to name a few: Retail Field/Workforce (Inspections) (Sales Orders) (Safety/Quality Audits) (Rostering and Tasks) Health (Clinical Patient Care) POS many, many including   One compelling reason

Jan 17

Does anyone own your App’s onboarding?

Mel from Canva posted this week about their journey to a $1B valuation. It’s a long but faniscating read that overrides any myth about being an overnight success. One mind-bending takeaway from the post is this quote: “In order for Canva to take off — we had to get every person who came into our product to

Jan 4

Open Source Onboarding Carousel

Using Open Source components is a great way to get beautiful code elements into your App. We extended the Pointzi platform to allow the popular “Paper Onboarding” carousel – it’s attractive and had a decent amount of flexibility. The cool thing about Paper Onboarding is that it’s material design slider. Here is how Ramotion (its authors)

Dec 10

Medium’s Tips for teaching new user habits

When Medium replaced “Recommend” with “Claps” great confusion ensued. Here’s how Medium attempts to train us to understand the new feature. Whats the deal? Medium wanted to reward great stories more than good stories. But we’ve all been trained to Heart, Upvote, Like, and with a simple tap “Un-Like” – but that was too restricted for

Dec 6

Pointzi Native Carousels now available

The animation below show  how easy it is to now deliver beautiful carousels in Pointzi without: needing to write code, just add our SDK needing to do an Appstore Release! You can also A/B Test different carousels to targeted groups to test which gives the best results. In this video you can see it takes

Dec 4

How a huge email app uses Coachmarks, Tips & Cards

Inbox is slowly replacing Gmail and it takes a little getting used to because it introduces a few new concepts that are powerful but not familiar. This is a classic case of being able to guide people to understand a concept and deepen their engagement. If they can understand a feature, they will get more

Dec 1

onboarding: the precursor to viral growth

“Progressive On-boarding” is introducing new and unused features to users and one important part of a journey is to incentivize them to become a “sharer” or evangelist of your App/product – most Apps only get this when the user is: acquired activated/onboarded retained Some readers will recognize this as the first 3 steps of Dave McClures’

Nov 21

Mobile Tooltips: the unobtrusive UX pattern to deepen engagement

Remember Clippy? Perhaps you’d rather not! Clippy was Microsoft’s “Office Assistant” and became universally derided. Here are 5 reasons why people hated Clippy: Obtrusive – power users hated Clippy because it had patronizing suggestions. Distracting – the image at right (without the gun) is literally Clippy looking bored and wanting you to stop your job